About Us – Yes New London
Who We Are
Yes New London is an independent digital news publication dedicated to London’s vibrant life, voices, and stories. Founded by a team of seasoned journalists and editorial professionals, we strive to provide authoritative, experience-driven coverage of the events and narratives shaping the capital. Our newsroom upholds the highest standards of fact-checking, investigative reporting, and meticulous editorial review, ensuring that every story adheres to the principles of Expertise, Experience, Authoritativeness, and Trustworthiness (EEAT).
Our Mission
Our mission is clear:
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To inform, inspire, and empower Londoners and global audiences by presenting verified, relevant, and impactful news.
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To connect readers with the city’s social, cultural, business, and political currents through original reporting, editorial commentary, and curated resources.
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To foster accountability and transparency in local and national institutions.
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To celebrate the diversity of London’s communities and amplify underrepresented voices.
Our Core Values
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Expertise:
Every article is produced or reviewed by writers with deep subject-matter knowledge—whether in politics, economics, lifestyle, technology, or culture. Our contributors and editors bring decades of collective experience within metropolitan journalism. -
Experience:
We prioritize firsthand reporting and editorial input from individuals who know London intimately. Our coverage blends on-the-ground observation, lived insight, and interviews with credible stakeholders. -
Authoritativeness:
Yes New London is cited by leading industry publications and trusted by a growing base of engaged subscribers, professionals, and local decision-makers. We regularly reference government sources, academic research, legal documentation, and expert commentary to reinforce our reporting. -
Trustworthiness:
Transparency and accuracy guide our entire editorial process. We disclose sources, correct errors swiftly, and welcome public feedback via office@yesnewlondon.net. Our privacy policy details how we protect user data and respect reader trust.
What We Cover
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Local News:
Factual coverage of events affecting Londoners—weather, transport, council decisions, policing, public safety. -
Business & Finance:
Updates on commerce, property, startups, and economic trends impacting entrepreneurs and investors. -
Culture & Lifestyle:
Spotlighting art, food, entertainment, and social life, with reviews and interviews from influential figures. -
Politics & Society:
Analysis of political changes, policy debates, and social issues, delivered with context and multiple viewpoints. -
Technology & Innovation:
Reporting on digital transformation, tech startups, municipally-driven innovation, and London’s global role.
Editorial Standards & Compliance
Yes New London is committed to:
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Regular updates of our editorial policies and news coverage to reflect best practice and regulatory changes.
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Clear citation of reputable, major authorities and avoidance of false claims or predatory links.
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Compliance with GDPR, U.K. press standards, and international journalism ethics.
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Monitoring engagement metrics to improve content quality and user experience.
Meet the Team
Our editorial staff and contributors include experienced journalists, subject-matter experts, business writers, legal analysts, and dedicated London residents. For profiles and contributor information, contact us or visit our staff page (coming soon).
Contact & Collaborate
Whether you’re a reader, local business, advertiser, or potential partner, we welcome your questions, story pitches, and feedback:
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Email: office@yesnewlondon.net
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Address: 8 Fleet Street, London EC4A 2BE, United Kingdom
We reply promptly and respect all correspondence, maintaining strict confidentiality where required.
Join Yes New London in shaping the future of informed, ethical, and engaging journalism for the city and beyond.